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Show 161 – Should Business Owners Learn Social Media Marketing




The Bunker Project – episode 161


The Bunker Project is recorded with a live interactive studio audience. Join us for a show in person in downtown Vancouver or via Google + Hangout. Or watch live on Hangouts On Air.


The Bunker Project is brought to you by Okanagan Spring Brewmaster Black.


Mavens in the house:


Andrew McGivern   @podcasthero

Bob Garlick            @bobgarlick

Marcel Lapointe      Retired From the Internet

Bonnie Sainsbury     @bonniesainsbury

Margaret Reynolds    @bc_insurancegal

Daviid Chick    @gethatched


Dave Chick showed up with a bunch of cool mics to show us. He brought the Heil PR40 to use during this show. Mighty Quin and DJ Lefty were the only other guests to bring their own gear.


Andrew, Bonnie, and Bob talk about www.brotherandtwins.com and how it is number two in its category on top mommy blogs. Bonnie said Valerie is busy looking after three kids and is a very talented blogger as well.


Bob says just google him. He has ticked off all the other Bob Garlick’s out there because they are way down on page 5 on google.


Dave Chick is an audio producer, podcaster, sound engineer, etc. He has lately been picked up by Best Buy to produce content about their music equipment products. He talks all about that gig. Dave talks about Blue Microphones and how they are all over the map. They have the Snowball which is ok and have mics that are several thousand dollars.


Bonnie was named a top influencer by CEO Magazine a few weeks ago. Previously she was named a top influencer on two Forbes lists as well. She is also the co-producer of a couple of documentaries. Ken McGrath and Bonnie are writing a book on podcasting as well. She is writing the marketing part and Ken is writing the technical side.


We have a conversation about enhanced podcasts because Dave used to produce an “enhanced podcast”


Margaret is writing her fourth Kindle book. This one will be about online dating. She is also working on a top secret project with Bonnie. They will be announcing that venture soon. They might even be able to sponsor the bunker project. Cool!


Bonnie has an announcement: She is pro google and pro android and today Apple slipped to the number 2 most valuable company. Google is number 1 now.


Norm called in to say Samsung products aren’t very good but they have great marketing so it is all Flash over Substance.


We talk about our experience with Samsung products. Margaret and Bob love Samsung products. Andrew brings up that Samsung makes low-end phones as well. Bonnie is looking forward to the One Plus One.


Bob talks about how the TD Bank is giving away Samsung tablets. Norm called in to say that he thinks it is great that the banks are in tune with the masses. No more bank promo toasters or mixers.


Norm called in one more time… where are all these billionaire app creators coming from?


Other topics:


Beats being acquired by Apple (did go through)


Twitter was in talks with SoundCloud about acquiring the company (didn’t go through)


We talk about whether or not that would have been good for podcasters.


Questions that came up…


Is SoundCloud as good as Libsyn?


Is it difficult to move from one hosting company to another?


Why would SoundCloud be good for Twitter?




Now onto the feature content:


This week we talk about whether or not business owners should know much about Social Media when they hire a consultant or Social Media Manager? So how much should business owners know about social media?


Some great conversation ensued…


Listen to the show to find out what everyone has to say about that.


And that is it for another episode of the now infamous Bunker Project show. Call Toll Free 1-877-636-1474 and join the conversation on the show…. Thanks to Okanagan Spring Brewery for sponsoring the show!



Check us out on Facebook for comments and fun photos from the shows.

Check out @BunkerLive for tweets and upcoming show topics. If you want to make a comment or suggest a topic let us know.


Thanks to our new sponsor Okanagan Spring Brewery for sponsoring The Bunker Project. Brewmaster Black is the most popular beer at The Bunker Project and is our beer of choice.




About The Bunker Project


The underground Bunker Project is a meetup focused on Social Media, Internet Marketing, New Media and Podcasting. Set in the Bunker at the Barklay Hotel on Robson St. in Vancouver, The Bunker Project will appeal to those looking for cutting edge social marketing and new media information and to those who just want to socialize over a beer and exchange thoughts and ideas about social media.


Members will have the opportunity to participate in the Bunker Project Podcast which is recorded live at every meetup.


Hope to see you soon at The Bunker!


Your Hosts,


Andrew McGivern & Bob Garlick



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Andrew McGivern
Andrew McGivern

Andrew McGivern is a podcaster, blogger and mobile tech guy. Father of three awesome little ones. Interested in Social Media Marketing, New Media and Podcasting, Technology, Natural Health and Green Energy.

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