Description
Podcasting is on fire, with millions of people tuning into shows. Both big, established firms and bootstrapped entrepreneurs alike are vying for their attention. High-quality audio or video podcasts can be an intimate way to build rapport with their audience, while potentially attracting lucrative advertising sponsors. Do you think you have what it takes to start a popular and profitable podcast? Pod Castaway chronicles entrepreneur Brandon Uttley’s often misguided attempts to crack into the top ranks of podcasters. Both funny and revealing, the book describes how much effort it takes to launch and sustain a podcast—and attempt to make it stand out in a sea of competitors. Uttley describes his encounters with many top podcasters, including John Lee Dumas, Pat Flynn, Jay Baer, Chris Brogan, Michael Stelzner, Daniel J. Lewis, Paul Colligan and more.
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